Summary of selected work.
More details coming soon.
Summary of selected work.
More details coming soon.
Mobile app design | 2020-2022
Mobile app design | 2020-2022
Designing the new app of one of Australia’s leading online investing platform – nabtrade from National Australia Bank
Designing the new app of one of Australia’s leading online investing platform – nabtrade from National Australia Bank
Designing the new app of one of Australia’s leading online investing platform – nabtrade from National Australia Bank
SUMMARY
The design and development of its first native mobile app was a massive milestone for nabtrade – fully designed and developed in house, it would address a major business and customer pain point; the lack of a proper mobile experience for a product with over 200,000 customers.
Having joined NAB at the beginning of the project, I was fortunate enough to be the lead designer across the entire span of the project, directly involved in the end-to-end process – including go-live, new version releases (feedback + enhancements) and future state backlog items.
ROLE / HIGHLIGHTS
Design Lead
Mobile app product design
200,000+ downloads
4.6 ☆ app store (15K+ ratings)
⇧ 29%+ customer satisfaction
⇧ +30 NPS uplift
WHAT I DID
Stakeholder workshops
Wireframing
Interaction design
UI design & prototypes
User testing
New features & enhancements
Web app design | 2023
Facilitating the design of a world leading occupational health initiative – Vitaport, an employee wellbeing platform.
Facilitating the design of a world leading occupational health initiative – Vitaport, an employee wellbeing platform.
Facilitating the design of a world leading occupational health initiative – Vitaport, an employee wellbeing platform.
SUMMARY
The Occupational Health space doesn’t have a one shop digital experience, rather it’s a convoluted space with too many tools in different systems. Aspen wanted to solve this problem with a product to innovate how organisations manage and enhance their employees' wellbeing.
I joined the team to help fleshing out the experience and lead the UI design component from the ground up. I successfully delivered the complete MVP agreed with the client and ensured the experience was in line with the value proposition derived from the venture research sprint done previously.
ROLE / HIGHLIGHTS
Senior Designer
Responsive web app UX/UI
B2B enterprise grade application
Large customer base
(product under development)
WHAT I DID
Stakeholder interview
Sketching / whiteboarding
User flows
UI design/interaction/prototypes
Developer handovers
UX research & design | 2020
UX research & design | 2020
Onboarding experience – a UX research and design piece to uncover best in class, test and validate nabtrade’s ideal onboarding experience.
Onboarding experience – a UX research and design piece to uncover best in class, test and validate nabtrade’s ideal onboarding experience.
Onboarding experience – a UX research and design piece to uncover best in class, test and validate nabtrade’s ideal onboarding experience.
SUMMARY
I was tasked with researching a best in class, mobile first onboarding experience for new and existing NAB customers.
With the goal of informing the business what an ideal experience was like and validate it with customers, I also needed to help them identify what technology was involved in such experience. At the time, nabtrade was seriously lacking a mobile friendly, intuitive and easy to use onboarding application.
I successfully delivered the research findings, UX design and prototype for the two customer groups with recorded usability testing and report of insights and recommendations, including competitor research, experience design, UI interactive prototype and technology considerations.
ROLE / HIGHLIGHTS
UX Designer
Mobile app feature design
Best in class experience
Tested & validated with customers
10 recorded usability interviews
Showcased at business wide townhall
WHAT I DID
Stakeholder interviews
Competitor analysis
Design workshop
User journeys
Design & interactive prototype
Usability testing
New product feature | 2022
New product feature | 2022
Designing an all-new feature for nabtrade, Multi-Currency Facility (MCF), to allow users to hold and trade with foreign currencies.
Designing an all-new feature for nabtrade, Multi-Currency Facility (MCF), to allow users to hold and trade with foreign currencies.
Designing an all-new feature for nabtrade, Multi-Currency Facility (MCF), to allow users to hold and trade with foreign currencies.
SUMMARY
I was assigned the MCF project to design a new feature and validate the experience within the nabtrade product (website and mobile app).
A known customers pain-point, trading internationally was only possible in AUD, creating friction to customers that wanted to invest more heavily in international markets. Being able to buy and hold foreign currencies to trade would offer advantages to them, specially in the long run.
One of the biggest challenges I had to solve was to make sure the existing experience wouldn't be impacted and confuse other customer that wouldn't use this feature. Adapting the new experience needed to be seamless and intuitive, in a simple but elegant way. I achieved that by testing with real customers and reporting back to the business, which was pleased and signed off the experience.
ROLE / HIGHLIGHTS
Design Lead
New product feature
UX & UI design
Web and mobile apps
User tested & validated
Deliverables and assets for development
WHAT I DID
Stakeholder interviews
Design workshops
User journeys and flows
Prototypes
UI design
User testing interviews
Summary of selected work.
More details coming soon.
Mobile app design | 2020-2022
Designing the new app of one of Australia’s leading online investing platform – nabtrade from National Australia Bank
SUMMARY
The design and development of its first native mobile app was a massive milestone for nabtrade – fully designed and developed in house, it would address a major business and customer pain point; the lack of a proper mobile experience for a product with over 200,000 customers.
Having joined NAB at the beginning of the project, I was fortunate enough to be the lead designer across the entire span of the project, directly involved in the end-to-end process – including go-live, new version releases (feedback + enhancements) and future state backlog items.
ROLE / HIGHLIGHTS
Design Lead
Mobile app product design
200,000+ downloads
4.6 ☆ app store (15K+ ratings)
⇧ 29%+ customer satisfaction
⇧ +30 NPS uplift
WHAT I DID
Stakeholder workshops
Wireframing
Interaction design
UI design & prototypes
User testing
New features & enhancements
Web app design | 2023
Facilitating the design of a world leading occupational health initiative – Vitaport, an employee wellbeing platform.
SUMMARY
The Occupational Health space doesn’t have a one shop digital experience, rather it’s a convoluted space with too many tools in different systems. Aspen wanted to solve this problem with a product to innovate how organisations manage and enhance their employees' wellbeing.
I joined the team to help fleshing out the experience and lead the UI design component from the ground up. I successfully delivered the complete MVP agreed with the client and ensured the experience was in line with the value proposition derived from the venture research sprint done previously.
ROLE / HIGHLIGHTS
Senior Designer
Responsive web app UX/UI
B2B enterprise grade application
Large customer base
(product under development)
WHAT I DID
Stakeholder interview
Sketching / whiteboarding
User flows
UI design/interaction/prototypes
Developer handovers
UX research & design | 2020
Onboarding experience – a UX research and design piece to uncover best in class, test and validate nabtrade’s ideal onboarding experience.
SUMMARY
I was tasked with researching a best in class, mobile first onboarding experience for new and existing NAB customers.
With the goal of informing the business what an ideal experience was like and validate it with customers, I also needed to help them identify what technology was involved in such experience. At the time, nabtrade was seriously lacking a mobile friendly, intuitive and easy to use onboarding application.
I successfully delivered the research findings, UX design and prototype for the two customer groups with recorded usability testing and report of insights and recommendations, including competitor research, experience design, UI interactive prototype and technology considerations.
ROLE / HIGHLIGHTS
UX Designer
Mobile app feature design
Best in class experience
Tested & validated with customers
10 recorded usability interviews
Showcased at business wide townhall
WHAT I DID
Stakeholder interviews
Competitor analysis
Design workshop
User journeys
Design & interactive prototype
Usability testing
New product feature | 2022
Designing an all-new feature for nabtrade, Multi-Currency Facility (MCF), to allow users to hold and trade with foreign currencies.
SUMMARY
I was assigned the MCF project to design a new feature and validate the experience within the nabtrade product (website and mobile app).
A known customers pain-point, trading internationally was only possible in AUD, creating friction to customers that wanted to invest more heavily in international markets. Being able to buy and hold foreign currencies to trade would offer advantages to them, specially in the long run.
One of the biggest challenges I had to solve was to make sure the existing experience wouldn't be impacted and confuse other customer that wouldn't use this feature. Adapting the new experience needed to be seamless and intuitive, in a simple but elegant way. I achieved that by testing with real customers and reporting back to the business, which was pleased and signed off the experience.
ROLE / HIGHLIGHTS
Design Lead
New product feature
UX & UI design
Web and mobile apps
User tested & validated
Deliverables and assets for development
WHAT I DID
Stakeholder interviews
Design workshops
User journeys and flows
Prototypes
UI design
User testing interviews
© 2024 Bruno Gallo • Designed and built
© 2024 Bruno Gallo • Designed and built
© 2024 Bruno Gallo • Designed and built
© 2024 Bruno Gallo • Designed and built